Scripps College

We design and art direct the alumnae publication of Scripps College, a leader in women’s liberal arts education.

Credit

Matthew Bucknall
Art Director
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Jean-Marc Durviaux
Brand Strategist
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Daniel Schludi
Creative Director
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Services

  • An immersive study investigates quantitative data and qualitative evidence from a variety of stakeholder groups. This audit helps identify how far your organization has come as well as understand what may stand in the way of progress.

  • Ideation workshops offer a variety of hands-on exercises tailored to your organization’s unique situation. The group experience is strategically designed to test readiness for change and to help envision how quickly your organization can pivot.

  • A strategy for change is not always easy to deploy as it often challenges old habits. Brand evolution permeates throughout your entire organization and we work together as a team to cultivate opportunities as well as navigate challenges.

  • A strategic brand positioning clearly declares what sets your organization apart vis-à-vis the audiences you target and the competitors you face. Building consensus helps build enthusiasm and trust in the future.

  • Your brand identity is much more than the sum of a logo, a set of typefaces, and hex codes pleasing to the eye. It can be a living, breathing, flexible system that is both open enough to communicate across your varied audiences and focused enough to cultivate a united brand experience, full of intent.

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