Park Century School

A visual language designed to give a voice to students with learning differences.

No two brains work quite the same way. That’s a fact of life called neurodiversity. There are many ways that someone can be neurodivergent. One is dyslexia. Another is ADHD. And there are many more. Traditional education is not designed to help neurodivergent people learn, but Park Century is, proudly and intentionally. Park Century School applies expertise in neuroscience upon a foundation of social-emotional stability: empowering young learners to equip themselves to elevate their strengths, navigate their challenges, and grow into their power to lead us toward the genuinely inclusive world we need.

Park Century School empowers bright children with learning differences to reach their academic and personal potential. Students flourish within an individualized, evidence-based curriculum and supportive environment. In collaboration with their families, the school inspires students to develop into resilient self-advocates and builds a foundation for lifelong achievement.

Credit

Asa Beal
Director of Strategy
LinkedIn

Matthew Bucknall
Art Director
LinkedIn

Jean-Marc Durviaux
Brand Strategist
LinkedIn

Daniel Schludi
Creative Director
LinkedIn

Services

  • Our immersive study investigates quantitative data and qualitative evidence from a variety of stakeholder groups. This audit helps identify how far your organization has come as well as understand what may stand in the way of progress.

  • Ideation workshops offer a variety of hands-on exercises tailored to your organization’s unique situation. We strategically design such group experiences to test readiness for change and to help envision how quickly your organization can pivot.

  • A strategy for change is not always easy to deploy because it often challenges old habits. Brand evolution permeates throughout your entire organization and we work together as a team to cultivate opportunities as well as to navigate challenges.

  • A brand communication strategy relies upon how to clearly position your organization vis-à-vis the audiences you target and the competitors you face. Building consensus around your brand positioning will build enthusiasm and trust in the future.

  • Your brand identity is much more than the sum of a logo, a set of typefaces, and hex codes pleasing to the eye. It can be a living, breathing, flexible system that is both open enough to communicate across your varied audiences and focused enough to cultivate a united brand experience, full of intent.

  • Every organization has a voice. And every brand voice has a purpose: to distill your collective personality and ethos into a coherent expression that is accessible across many audiences.

  • Organizations deserve websites that strive to satisfy visitors’ needs and deliver a delightful experience—nailing both aspects yields superlative UX. Guided by accessibility and current best practices, we develop award-winning websites that balance simplicity and depth.

  • Compelling brands can only go so far without a proper deployment plan to put them to market. We architect marketing strategies across social, digital, print, experiential that achieve measurable results.

  • Brands are driven by people, and people are driven by principles. We coach individuals within your organization to speak their truths while simultaneously seeing themselves as brand advocates. This training builds up collective values unique to your brand, and empowers everyone to do their part in sustaining them.

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